Ed Norton named U.S. ambassador to U.N. in biodiversity

American actor Edward Norton, who has starred in films including "The Incredible Hulk," "Fight Club," and "Kingdom of Heaven," has a new role -- United Nations goodwill ambassador for biodiversity.

UN Secretary General Ban Ki-moon made the announcement, noting that Norton and his family had long been involved in issues related to sustainable development and conservation.

Norton said he hoped he can use his celebrity to boost awareness of the UN's ideals and activities in environmental conservation.

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Ed Norton named U.S. ambassador to U.N. in biodiversity